Lucas Oil named title partner of 500 Festival Parade

Friday, February 6, 2026 at 5:20 AM

By Staff report

The 500 Festival has announced Lucas Oil as the new title partner of the 500 Festival Parade, one of the nation's most prominent parades.

This partnership marks a significant milestone in the Festival’s history, leveraging Lucas Oil’s commitment to serving people and communities, improving and impacting lives, and giving back through meaningful civic involvement. Together, the two organizations aim to elevate one of the state’s most beloved traditions and create moments that resonate across generations.

Over the years, Lucas Oil has supported the 500 Festival in a variety of ways, including as an associate partner of the 500 Festival Memorial Service, and as a member of the Corporate Member Program. This marks Lucas Oil’s first involvement in the Parade, expanding the organization’s reach while advancing its mission to improve the lives of its people, customers, and community.

“We are thrilled to welcome Lucas Oil as the title partner for the 500 Festival Parade,” said Dave Neff, president and CEO of the 500 Festival. “The Parade is a celebration of community and tradition, and Lucas Oil’s commitment to bringing people together makes them a perfect partner. Their support helps us impact lives and create an unforgettable experience for fans across Indiana.”

As a national brand with strong Indiana roots, Lucas Oil brings both reach and relevance that will help elevate the Parade to new audiences while honoring its legacy.

“There is nothing quite like May in Indy – it is one of our favorite times of the year, and the 500 Festival Parade is a big part of what makes it so special,” said Katie Lucas, President of Lucas Oil. “This event brings the state together, celebrates the heritage of Indianapolis and kicks off one of the most meaningful weeks in American motorsports. Being part of that tradition and celebrating the 110th Running of the Indianapolis 500, is incredibly special for our team and the racing community we proudly serve.”

Scheduled for May 23, the Lucas Oil 500 Festival Parade continues to attract roughly 200,000 spectators celebrating iconic Indianapolis traditions such as larger-than-life balloons, creative floats, and appearances by INDYCAR drivers.

Tickets will go on sale in March.